Cookie policy
Cookies
We would like to provide you with an optimal user experience, both on our website and with our ads, which are tailored to your individual needs. To do this, we work with various service and technology providers and use cookies and various tracking methods. You can find detailed information here:
Google Analytics
This website uses Google Analytics, which allows us to collect statistical data about web users. The service is provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called “cookies”, which are text files that are stored on your computer and that allow your use of the website to be analysed. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to a Google server in the USA and stored there.
This website uses Google Analytics exclusively with the “_anonymizeIp()” extension, which ensures the anonymization of the IP address by shortening it and excludes direct personal reference. As a result of this extension, your IP address will be truncated in advance by Google in member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will be transmitted to a Google server in the USA and will only be shortened there in exceptional cases. In these exceptional cases, this processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in analysing user behaviour for optimisation and marketing purposes. You can exercise your rights as a data subject at any time.
Google will use this information on our behalf to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity. The IP address sent by your browser in the context of Google Analytics will not be associated with any other data held by Google.
Search engines
To help you easily find our website in the future using relevant search queries in common search engines, we use tracking tools from search engine providers to optimize our ads. For example, whether an order has been placed is recorded to determine the relevance of the advertisement. This data is pseudonymised and transmitted to the search engine provider.
Remarketing and conversion tracking in Google Adwords
Our website uses Google AdWords remarketing features. We use it to promote this website in Google search results and on third-party websites. The provider is Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google places a cookie on the browser of your terminal device, which automatically enables interest-based advertising via a pseudonymous cookie ID and based on the pages visited. The processing is carried out on the basis of your consent in accordance with Article 6(1)(a) of the EU General Data Labelling Regulation. You can revoke your privacy settings at any time.
Any further processing will only take place if you have given Google permission to link your browser and app history to your Google Account and to use information from your Google Account to personalise the ads you view on the site. In this case, if you are logged in to Google when you visit our website, Google will use your data together with Google Analytics data to create and define target lists for cross-device remarketing. For this purpose, Google will temporarily link your personal data with Google Analytics data to create the target groups.
This website uses the online advertising program “Google AdWords” and, within the scope of Google AdWords, conversion tracking from Google LLC. 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). We use Google Adwords to draw attention to our offers by means of advertising material (so-called Google Adwords) on external websites. In connection with data from advertising campaigns, we can determine how successful individual advertising measures are. We are interested in showing you advertising that interests you, in making our website more interesting for you and in achieving an optimal advertising cost calculation.
A conversion tracking cookie is set when a user clicks on an AdWords ad placed by Google. Cookies are small text files that are stored on your computer’s system. These cookies generally expire after 30 days and are not used for personal identification. If a user visits certain pages on this website and the cookie has not yet expired, we and Google may see that the user has clicked on an advertisement and been redirected to that page. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked via the websites of AdWords customers. The information collected by the cookie is used to generate conversion statistics for AdWords customers who have opted in to conversion tracking. Customers will find out the total number of users who clicked on their ad and were redirected to the page with the conversion tracking tag. However, they do not receive any information that can be used to personally identify users.
Setting cookies for advertising
You can permanently deactivate Google at this link: https://adssettings.google.com.
Alternatively, you can obtain information about cookie settings and preferences from the Digital Advertising Alliance at www.aboutads.info. Finally, you can set your browser so that you are informed of the cookie settings and decide individually whether you want to accept or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be limited (google maps, submitting an application, etc.).
If necessary, Google LLC will transfer the personal data to the USA. However, Google is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection applicable in the EU.
Further information and data protection provisions regarding advertising and Google can be found here: http://www.google.com/policies/technologies/ads/.
Social networks
We use cookies and tracking technologies to provide you with interesting promotions and personalised advertising on your preferred social media channels. For this purpose, pseudonymised data is transmitted to the networks, which can be merged with other data if necessary.
In addition to the company Hotel Slamený Dom**** Smreková 2, 044 20 Malá Ida, the company is also responsible for the company’s performances in accordance with the EU GDPR and other data protection regulations.
- Facebook (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland))
- Youtube (Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland)
However, you use these platforms and their features at your own risk. This applies in particular to the use of interactive features (e.g. commenting, sharing, rating).
We would also like to point out that your data may be processed outside the European Union. With regard to US providers who are certified under the “Privacy Shield”, we would like to point out that these providers are committed to complying with EU data protection standards.
Your rights / possibility to object
If you are a member of a social network and you do not want the network to collect data about you through our website and link it to your stored data in the relevant network, you must
- Log out of the relevant network before visiting our website.
- Delete existing cookies on your device and close and restart your browser.
- However, once you have logged in again, you will again be recognisable to the network as a specific user.
For a detailed description of the respective processing and the opt-out option, please refer to the following linked information:
Privacy Statement:
https://www.facebook.com/about/privacy/
Opt-out:
https://www .facebook.com/settings?tab=ads
http://www.youronlinechoices.com
Youtube
Privacy Statement:
https://policies.google.com/privacy
Opt-out:
https://tools.google.com/dlpage/gaoptout
http://www.youronlinechoices.com
Youtube
YouTube is a video sharing website of YouTube, LLC 901 Cherry Ave, San Bruno, CA 94066, USA (hereinafter referred to as “YouTube”). We have integrated at least one YouTube plugin into our services. If you call up a service that contains a YouTube plugin, your browser establishes a direct connection to YouTube’s servers. Information will be transmitted to YouTube that your browser has visited the relevant page of our online services, even if you do not have a YouTube account or are not logged into your account. This information is transmitted from your browser directly to the YouTube server in the USA and stored there.
If you are also logged into your YouTube account, it is possible to associate page views with your YouTube account and allow YouTube to associate your surfing behaviour directly with your personal profile.
To prevent this transfer and the storage of your data and your behaviour on our online services by YouTube, you must log out of YouTube and delete all cookies placed by YouTube before visiting our site.
For more information about the collection and use of your data by YouTube, please refer to the data protection information there at
https://www.YouTube.com/static?template=privacy_guidelines
and in Google’s privacy statement at
https://www.google.com/policies/privacy
When collecting data, we rely on your consent in accordance with Article 6(1)(a) of the EU Data Protection Regulation for the relevant data processing
General information about how cookies work
In the following, we describe how the optimization of the page for different devices works. Our website uses so-called cookies in several places. They serve to make our website more user-friendly, efficient and secure. Cookies are small text files that are saved and stored on your device.
These cookies allow us to analyse how users use our website. In this way, we can design the content of the website according to the needs of our visitors. In addition, cookies allow us to measure the effectiveness of a particular advertisement and, for example, to position it according to users’ thematic interests.
The cookies used have an individual user ID. Through certain interfaces, it is possible for us to assign different user IDs to individual customers in order to optimize our website on all devices.
The cookies used have a long lifetime due to the purpose of the processing and – unless you object or delete the cookies – they are automatically deleted after 6 months.
Of course, you can also deactivate, restrict or delete cookies on your device manually via browser settings or software.
Please note: If you deactivate the cookie settings, all functions of our website may not be fully usable (google maps, submitting an application, etc.).